Article marketing– and the new trend of curating content – is one of the best way to make money online if you’re good at and enjoy writing, and love bringing together relevant information from different sources. While article marketing and content creation is as old as sin and isn’t sexy like “going social”, it’s still a highly effective way to get your content out on the Internet and build a brand.

Some people may believe that it doesn’t take much skill or effort to make money by writing articles. In reality, it is hard work when truly done well.  While not easy, it’s certainly not beyond the ability of most people to become article writers, and especially, content curators.

Content curation is the future of information, and doesn’t require that one be an expert at writing simply to bring together quality information in one place. One has to wonder if traditional article marketing is going the way of letter writing.

Start reading! And now,  that includes watching movies, plays and videos. Every writer knows that reading  is essential food for thought. Reading gives you insight into how the writing process works. It is a bottomless well of vital information. Reading helps you become well-versed in your particular field, and eventually an expert. In order to brand yourself, you want people to see you as an “authority”.  If you want to write interesting articles, then you have to know your craft. Writing is an art, or at least a skill that should be honed during long practice. You can’t fake it because people will know.

The point of learning to become a good writer is to develop your own unique, personal voice. Your inner soul will speak through this voice, and it is what will attract people to you and your writing. It is your authentic voice that will brand your success.

When writing keyword optimized articles for niche websites, search for relevant terms in your field of interest. LSI, or latent semantic indexing is the new SEO trend for creating content that will rank well in Google. The idea is to not just focus on a few keywords, but other related words that would naturally be found when writing an article about your topic.

A marketing article should include keywords or phrases that you think internet users will type into search engines when they are looking for what you are selling. Make it easy for visitors to spot what they need, without having to sift through a bunch of stuff they are not interested in. Don’t choose random keywords; instead, choose one or two words that are relevant to your article’s topic, and use LSI.

But if you really want to become a great writer, go beyond techniques and learn to create great content. Content curation is the future of the information business. Find some good content curation software and learn how to gather the best ideas in your niche from as many different sources around the Internet as possible. This will brand you as a true expert in your field.

Absorb as much material– think multimedia – as you can that pertains to your niche. All of this content will give you a sense of what qualities are present in good articles and absent in bad ones. You’ll gradually get better at creating articles of your own and develop your own unique style. If you don’t enjoy reading, you probably won’t like writing very much!

Always have a regular update schedule for new content. Spiders index your site based on content. You will be indexed more often and be more visible if you continue to provide new content. Updating content regularly will make search engines index your website more frequently, which allows your message to reach more customers.

Writing articles for money is certainly a viable way to earn money online. But because the Internet offers so many opportunities for everyone to write, the competition is intense. You really have to be good if you want to make the big bucks. But standing out from the crowd has become easier now that there is so much junk floating around the Internet.

At some point in their careers, many internet marketers turn to writing articles to pay their bills. A lot of people start with article writing because, as beginners, they think it won’t be difficult. It takes very little for them to discover exactly how difficult writing really is. When you write something that is well received, on the other hand, you will find that it is a profession with many rewards, and a truly authentic voice is the best brand of all.